Growth & Marketing
Har lead, sahi waqt pe.
Meta & form leads auto-scored and ranked by intent, organised into campaigns with a Leads / Follow-ups / Analytics pipeline — your team always calls the hottest lead first.
Auto-Scored Leads From Every Channel
Every lead that comes in — whether from a Meta ad, your website enquiry form, or a QR self-registration — is automatically scored by budget, intent, timeline, and buying signals. The hotter the lead, the higher the score. Your team sees a ranked list so they always call the most promising enquiry first.
Campaign-Organised Pipeline
Leads are grouped into campaigns so you can track performance per source — Meta ads campaign, Google ads, website forms, walk-ins. Each campaign has three tabs: Leads (incoming), Follow-ups (scheduled actions), and Analytics (conversion rates, time-to-close, drop-off points).
Demo-Outcome Tracking and Conversion Funnel
Track every demo call — who attended, what they said, what they decided. The conversion funnel shows exactly where leads stall: are they not picking up? Not showing for demos? Not converting after demo? One-click AI analysis identifies the bottleneck so you can fix it.
De-Duplication by Phone Number
The same person can never be two leads. If a parent enquires via Meta, then fills a form, and then walks in — DeskFlux automatically merges them into one lead with the full interaction history. No duplicates, no confusion, no calling the same person twice.
Frequently asked questions
How does the AI scoring work?
Scoring uses multiple signals: budget range, course interest, follow-up engagement, timeline (urgent vs exploring), and custom rules you define. Each lead gets a score out of 100 with a reason label explaining why.
Can I import leads from other sources?
Yes. You can import leads from Excel, CSV, or connect via the API. The scoring engine will process them just like native leads.
What happens when a lead converts?
When you mark a lead as converted, DeskFlux automatically creates a student record with all the lead's details pre-filled — no duplicate data entry.